Have you written a book and are thinking what next? Or are you a publisher seeking to place your star authors in the reading light? Or are you somewhere in between the two?
Well then whoever you are… congratulations, you have come to the right place!
The widespread opinion of most authors today is that their publishers do not back them adequately when it comes to promoting the book. On the other hand, numerous publishers, both foreign and indigenous are cropping up in India and churning out huge number of titles while trying to remain competitive in this growing industry. It becomes practically difficult for them to push the book beyond a certain level as they simply do not have the resources necessary to deal with the volumes they are generating.
In such a climate, it becomes very difficult for unestablished authors to herald their arriving. So what can an author do for his book? In a worse predicament are the publishers with multiple titles under their stable, whom should they promote and how much is too much? Questions, questions and more questions but who has the answers? We don’t know about the rest but we surely do provide SOLUTIONS!
